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Harry Harcus

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Harry is a senior leader and consultant in digital media, marketing, and technology with over 20 years’ experience helping brands, agencies, and platforms to innovate, evolve, and grow. He provides strategic advice to the media and advertising technology industry, with a focus on go-to-market strategies, operational excellence, organisational transformation, and innovation-led revenue diversification.

Previously, Harry held several leadership positions at WPP, most recently as Chief Solutions Officer EMEA for WPP Media, where he was responsible for commercial strategy and operational delivery across 23 markets. His tenure at WPP also included roles as CEO EMEA at Xaxis, a pioneer in AI-powered advertising, and Managing Director UK at Finecast, where he steered the business from a start-up to a market-leader in the emerging Connected TV (CTV) space. Earlier in his career, he held digital operations leadership roles at AOL-TimeWarner and Guardian News & Media.

Harry has deep expertise in programmatic, CTV, and emerging addressable media technologies which have come to dominate today’s marketing and advertising industry and will continue to shape the future of it.

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